The Mentor Brand Strategy Blueprint

A 4-week immersive engagement to define your brand’s core truth, align your audience and purpose, and build a story that leads with meaning.

WHY IT MATTERS

Most brands drift. Not because they lack purpose, but because they lose the language to express it.

The Mentor Brand Strategy Blueprint helps you return to your story’s core—and build forward from there.

Because when your story aligns with who you really are, everything becomes easier: Your content. Your decisions. Your leadership.

WHO IT'S FOR

This is for founders and leadership teams who know their brand matters—but feel like the story they’re telling no longer reflects who they are, what they believe, or where they’re headed.

  • Founders who need clarity and confidence to lead through story, with a message that matches their ambition.

  • Brand Leaders who want their brand to feel like it knows itself again, with clear language, purpose, and positioning.

  • Teams at a Turning Point who are navigating change and need a cohesive narrative to guide internal alignment and external expression.

You need clarity and confidence to lead through a story, with a message that matches your ambition.
You want your brand to feel like it knows itself again, with clear language, purpose, and positioning.
You’re navigating change and need a cohesive narrative to guide internal alignment and external expression.

This is more than strategy. It’s story as transformation.

WHAT YOU'LL GET

A complete brand storytelling system, built around your truth.

Delivered in 4 structured phases:

WEEK 1: CLARITY

  • Brand Moral & Purpose

  • Protagonist (Audience Role)

  • Mentor Role & Conflict

  • Brand Values

WEEK 2: ALIGNMENT

  • Audience Profile & Emotional Drivers

  • Audience-Brand Value Alignment

  • Cultural Trends & Service Strategy

  • Community Potential

WEEK 3: EXPRESSION

  • Storytelling Assessment

  • Story Arcs by Platform

  • Tone of Voice & Emotional Palette

  • Strategic Storytelling Plan

WEEK 4: INFLUENCE

  • Key Story Touchpoints

  • Living Story Snippets Library

  • Sustainable Story Rhythm

  • Internal Story Leadership Guidance

Final Delivery: A PDF Blueprint, ready to guide your team and content partners.

HOW IT WORKS

4 live working sessions (1 per week)

  • Guided reflection and async collaboration

  • Strategic writing, story design, and frameworks delivered between sessions

  • Final walkthrough and momentum roadmap

Option to add: Internal storytelling playbook, creative direction brief, or implementation support

INVESTMENT €6,000–€12,000
Pricing based on company size, team complexity, and scope.

This is our most transformational 1:1 engagement. It creates not just a brand—but a foundation for leadership, trust, and long-term resonance.